Welcome,
The creation of a Free Software Foundation Europe is an excellent opportunity to clarify the distinctions between the FSF(E) and GNU. This first requires that their foci be slightly shifted.
My interests are in the epistemic development of humanity through the principal tenet of sharing informationally valuable software. Software is any representation of information that loses no inherent worth upon transmission between media (i.e., necessarily digital), and currently includes software programs, software music, software books, software art and perhaps eventually software brains and who knows what else. This is a grand and vague concern, and one I believe should also be that of the FSF(E).
Of those software types, GNU is concerned with improving the epistemelogical value of software programs, specifically system software, by ensuring the source code can form a mutable model in the user's mind, enrich and be enriched by whatever else is in there, and then be freely transmitted to other users.
However the need for Unix-type system software is transient. The GPL is already faced with painful contortions. I would cheerfully allow the death of GNU and the GPL if they began choking on, respectively, irrelevance and complexity. They could then be replaced by more appropriate, though equally transient, tools, and joined by sister organisations devoted to improving the value of the other software types. It's the many small tanks principle (with apologies to Alessandro).
Jumping back to definitions of words -- the ebb and flow of a language is notoriously unpredicatble: either 'software' will come to be accepted using roughly the definition above due to its increasingly similar mode of transport and need for interpretation or else the term will die. My best recomendation resulting from this is that, pending the whims of fate, you adopt RMS-style exactness over the word, always qualifying it as one of the aformentioned subtypes, or preferably the infinitely better terms you will duly conceive.
In summary:
o The firm philosophical stance Georg wishes from FSFE members ought to be concerned with high, broad and long aims for humanity, and encompass more than software programs.
o Encourage the creation of GNU sisters, under that broad philosophical umbrella of FSF(E), for music, books, video, and whatever else is webbable.
o Keep implementation details like the GPL out of FSF(E).
o For reasons I hope I've made clear, don't have a gnu on the FSFE logo.
(Abstraction, modularisation, encapsulation. Whaddya know, those software engineering classes did come in handy :-)
David